Tuesday, 22 April 2014

Winterlight - Photograms

We think that the effect of the photogram is visually striking and allows us to play with another form of light in the branding, all of these techniques will come together to form a consistent aesthetic which is adaptable to other themes.
 
Information
"A photogram is a photographic image made without a camera by placing objects directly onto the surface of a light-sensitive material such as photographic paper and then exposing it to light. The usual result is a negative shadow image that shows variations in tone that depends upon the transparency of the objects used. Areas of the paper that have received no light appear white; those exposed through transparent or semi-transparent objects appear grey."
 




 

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